Asda has increased the maximum age of cattle used to produce its beef to 36 months from the 30-month standard limit.
The switch would give farmers a better return on their investment, more time to grow cattle to the perfect grade, and would...
The grocery industry is heading into a "perfect storm" as Christmas approaches because consumers are being forced to tighten their belts while raw material prices are on the rise, Asda's food trading director Darren Blackhurst has...
Shoppers buying beef at Tesco are being offered tips on selecting the perfect steak as part of a special promotion designed to drive sales of English beef this summer.
Tesco asked Eblex to provide a quick reference guide after the...
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