Nisa has struck a distribution deal with the National Leaflet Company that will boost ciruclation of its Bags More Value' leaflet campaign by 20%. Currently, retailers make their own delivery arrangements and stores in the same trading areas have been distributing them to the same households. Nisa-Today's commercial direcor John Heagney said the new deal would reduce duplication with door-to-door deliveries co-ordinated nationally. Bags More Value is "running like a high speed train" said Heagney. "We will soon be delivering more than four million leaflets every three weeks, bringing a huge boost to the overall sales of members and Nisa's central distribution operations." {{NEWS }}