Bestway is running what it claims is its biggest-ever back to school promotion.
It is offering more than 100 lines including character stationery, maths sets and calculators. Margins are 40% on many products.
“Bestway has also made sure we are well-stocked with notebooks, pens, pencils, erasers and staplers, so retailers can stock accordingly,” said Bestway senior negotiator for non-food Salim Setra.
“We know kids want the latest characters, TV shows and pop stars on their stationery and we have worked with suppliers to ensure that these are available to retailers across the depots.”