Fresh prepared foods and produce company Geest has announced the creation of a new business called International Produce, launched today.
Geest has created the business with the purpose of simplifying the imported produce supply chain for Asda.
International Produce consists of Geest’s English Village Salads (EVS) and Thames Fruit Limited (Thames), and it intends to expand its product portfolio for other imported produce.
EVS, which is a business dedicated to Asda, will continue to supply Asda separately with its UK grown produce. Thames currently imports citrus fruits and melons exclusively for Asda.