Cook has put out a call for franchisees, listing 10 locations where it is keen to set up shops.

The list of towns across the UK included Aberdeen, York, Norwich and Chelmsford. Cook said it would also be happy to hear from people interested in opening shops elsewhere.

Cook has over 60 shops, including 29 franchises. Most shops are in South East England, although it already has franchisees as far afield as Edinburgh.