Elbrook Cash & Carry has announced ambitious plans to nearly double the size of its retail club over the next year.

There are currently 56 stores in Elbrook's retail club, most of which trade under Landmark Wholesale's Drinks Express fascia, but Elbrook aims to expand the club to include 100 of its retailers.

"We are in talks with suppliers to put on some great promotions for members of our retail club," said Ian Davidson, a former Landmark Wholesale marketing director who is acting as a consultant to Elbrook. "We will only let quality retailers in who stick to a core range and embrace our promotions."

Turnover and pre-tax profits fell 19% to £94.9m and £1.4m respectively in the year to June 2009, said Elbrook, which, for its 25th year, is running an aggressive promotional strategy to help it return to growth.