Payment network provider Payzone has entered into a partnership with Blackhawk Network to sell electronic gift cards.

Blackhawk is a subsidiary of US supermarket chain Safeway and as part of the deal Payzone gift products will be sold through Blackhawk's retail distribution channels while Blackhawk's gift cards will be sold through Payzone.

“Both organisations should reap benefits from this partnership that will take gifting in the UK and elsewhere to the next level,” added Payzone CEO John Nagle.