The Happy Egg Co is launching a range of ready-to-eat, free-range hard-boiled eggs.

The eggs go into Waitrose, Asda, One Stop and Ocado next week in two and four-egg packs (rsp: 89p and £1.49 respectively). They are being targeted at the out-of-home market as a convenient picnic and packed lunch ingredient. They were also ideal for salads, said head of marketing Rob Newell.

"They are perfect for people who love free-range eggs but don't have the time or knack to prepare a boiled egg," he said.