A new community run initiative in Norfolk could help local grocery retailers retain custom from elderly or infirm members of the community no longer able to visit stores. Somerfield, Tesco and a number of c-stores in south Norfolk are working with the county council on a home shopping scheme for housebound members of the community called Home Call. Customers can phone orders to their local store and a voluntary worker from the Home Call scheme or staff at the store will pack and deliver it for a small charge. Retailers must meet certain standards covering charging, complaints handling, service delivery and confidentiality, said the county council. The scheme should be up and running in about four to six weeks. {{NEWS }}