Sir Paul McCartney and his daughters Stella (right) and Mary visited Sainsbury's HQ in Holborn this week to get behind the launch of a new ingredients range in the Linda McCartney frozen food portfolio, to be introduced by Sainsbury's in August. The frozen food brand, manufactured under licence by Hain Celestial, had sales of £40m in its heyday, but had fallen to £10m prior to a relaunch at the end of last year. New executive chairman Peter McPhilips promised to reinvigorate the brand with "the full blessing and support of Sir Paul and his family". Pictured with McCartney are Sainsbury's trading director Mike Coupe and McPhilips (right). See Movers p12; Product News p57