J&J Wilson, which owns 51 Costcutter stores in holiday resorts throughout the UK, saw its turnover and pre-tax profit jump 10% in 2008 despite the miserable summer weather.

“The main six weeks of summer were not too good but we made up for it over the rest of the year and people spent more of their money with us, particularly on bank holidays,” said managing director Derrick Lloyd. “In the end we had a very good season last year, and we are quite optimistic about the year ahead.”

The second-biggest Costcutter member credited its success in part to the symbol group’s “great” promotions.

After such a good year, the business now had some funds to invest in expansion, said Lloyd. The company has already bought two stores in West Lulworth and New Milton, which it plans to open by Easter.