Ocado has insisted that its partnership with Waitrose would be unaffected by any agreement with Morrisons.
The online grocer released a statement ahead of its AGM today updating the market on its continuing discussions with Morrisons.
It said any agreement that may be reached to enable Morrisons to start an online business in the UK would be “complementary” to Ocado’s existing partnership with Waitrose; Ocado would continue to source Waitrose products. The company’s contract with Waitrose is in place until 2020.
“Ocado customers would continue to buy exclusively from the existing Ocado, Waitrose and branded ranges,” it said.
The news sent Ocado shares rocketing 14% to 238.5p in early trading on Friday morning.
Yesterday, when publishing its first-quarter sales figures, Morrisons confirmed that talks with Ocado were continuing. It reiterated the message that plans to go online in January next year were on track, whether the tie-up with Ocado happened or not.