Ocado has hired Tesco executive Simon Belsham to spearhead its expanding non-food business.

Belsham was multi-channel development director at Tesco, reporting to Laura Wade-Gery.

His exit comes just weeks after Wade-Gery defected to Marks & Spencer, where she will oversee the development of the high street giant’s online business.

Ocado launched its first non-food range in 2008.

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