Ocado will this week formally outline plans for its long-awaited flotation, according to press reports.

The online specialist has yet to set out a timeline for its move to the London Stock Exchange but is targeting a date of mid-July.

The initial public offering is expected to raise up to £200m, which Ocado has previously indicated would be spent on a major new distribution centre as it bids to ramp up its national coverage.

Ocado has raised £350m from private investors since being formed a decade ago and earlier this month was touting the chance to buy shares to its best customers.

However, the retailer has yet to turn the investment into profits.

Read more
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Ocado touts shares to half a million shoppers (8 June 2010)
Waitrose and Ocado renew their vows (29 May 2010)
Ocado hails passing 100,000 order mark (22 May 2010)