It’s been pitched as the perfect recruitment event for our cash-strapped times.
Fmcg giant Procter & Gamble is holding a Virtual Career Fair on 3 November in a bid to attract would-be employees from across Europe. Students won’t have to leave the comfort of their homes or even move from sitting in front of their computer screens, said P&G. The digital event would also save them the expense of travel, it added.
“Travelling to events like this can be hugely expensive for would-be employees,” said a spokesman. “This way, we get to interact with a diverse range of students while they save money.”
Now in its third year, the event will involve more than 200 P&G representatives from across Europe speaking directly to what P&G hopes will be more than 1,000 prospective employees.
“We want to make P&G the most digitally-enabled CPG company in the world,” said chairman, president and CEO Bob McDonald.
“We’re testing alternative methods of recruitment, using audio and video conferencing for job interviews.” People would be able to watch videos, download materials and directly apply for vacancies, he added.
Giorgio Siracusa, P&G general manager human resource for Western Europe, said: “The P&G Virtual Career Fair has taken recruitment to a new level, attracting top talent.”