US babyfood supplier Plum Organics will be bringing its products to UK retailers following its acquisition of British namesake Plum UK.

Announced this week, the merger of the businesses - which had no previous connection and will be known as Plum Inc - will create a transatlantic supply and distribution chain.

Plum Organics produces organic babyfood and kids’ snacks, and in 2007 introduced US shoppers to the squeezable pouch format pioneered by Ella’s Kitchen in the UK.

“This will enable us to bring proven category-growing innovation into the UK and presents an opportunity to shake up the category further,” said Plum UK CEO Scott Wotherspoon.