Scotmid has reported booming sales from its first premium format convenience store.
The store, in Warrender Park, Edinburgh, was opened a year ago with a new black fascia and an emphasis on fresh produce, local suppliers and new services.
Director of marketing Kimberley Guthrie said sales were up 125% on a year ago. The format has since been rolled out to eight other stores with another five due to be launched within the next financial quarter.
“We conduct extensive research before deciding where to implement the premium format,” she added.
The format includes in-store bakeries from Scottish bakers such as Stephen’s the Bakers, Aulds, JG Ross and Goodfellow & Steven. The stores also stock a wider range of local produce.
Other features include free Wi-Fi, PayPoint, Costa Express coffee machines, freshly squeezed orange juice machines, craft beers and speciality wines.
Guthrie added that Scotmid was also piloting an interactive customer touchscreen in its Barnton store to provide information on local suppliers, in-store services and community projects