There's little the major supermarkets don't sell these days - but Lidl has found something. The discounter this week revealed plans to sell air tickets to shoppers in a tie-up with Air Berlin. In a week-long promotion starting next week, customers will be able to pick up a flight voucher at tills.

Under the terms of the deal, which will run in all 390 Lidl stores in Britain and Northern Ireland, shoppers will be able to fly from five UK airports to 25 European destinations.

As well as the convenience of buying an air ticket with their baked beans, Lidl customers will benefit from a cut-price deal giving the holder any flight worth up to £69 for just £19. Lidl company director Tony Parker said: "This is a first for retailing in the UK and we are absolutely delighted to be expanding our exisiting range of weekly offers and extending into a new sector."

No other purchase in Lidl was necessary to take advantage of the flight deals in-store, he added.