The Co-operative Group is extending a trial of electrical items in its larger food stores to a further three locations.

The society introduced the concessions for its online electrical offer The Co-operative Electrical in three stores in Bridgend, Bristol and Hove, in June this year.

The concessions will now be introduced in Plymouth, Isle of Wight and Rayleigh in Essex.

“The in-store electrical pilots within our food stores are performing well. They add real value and offer a great choice to our customers, and we’re confident that the extension of the trial will prove to be equally successful,” said Co-op Group commercial director Sean Toal. 

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Co-op trials electrical goods in large stores (04 June 2010)