Having breakfast on the bonnet of their new car is probably a good move for the Pell family. After all, this is the £16,000 Honda Accord Sport they failed to notice they had won while at the Tesco Ball this month. Hopefully they won't be able to miss it when it's parked on their own driveway. Nigel, commercial director of vegetable supplier Bonfords, and his wife Nicola, were obviously having such a good time that they left the ball ­ which was raising money for The Alzheimer's Society ­ blissfully unaware that they had won the evening's star prize. Still, at least they gave Kellogg, which donated the car, a good excuse for some extra PR. {{COUNTERPOINT }}