Bonds Confectionery has bucked the trend for shrinking chocolate products - and boosted the chocolate content of its latest launch.

Last month, The Grocer revealed the price of key chocolate ingredient cocoa butter had risen 80% since June, while the ONS found the size of confectionery products had dropped 10% in the past year.

But Bonds said it had increased the chocolate content of its chocolate-covered honeycomb from 28% to 45% following pre-launch testing- and had kept the £1.39 rsp.

“It was important for us to ensure that it offered value and superior taste, regardless of the rise in cocoa butter prices,” said Bonds MD Philip Courtenay-Luck.