A new conference, Digital Communications: A Route to Market, will examine strategies for communicating digitally, with speakers from major food companies such as Kellogg, Unilever UK Foods, Heinz, Kraft Foods and Procter & Gamble. The event, organised by William Reed, publisher of The Grocer, will cover subjects including increasing brand value through mobile marketing strategies, choosing the right digital TV channel and the use of digital coupons.

It takes place at London's Cumberland Hotel on 5 and 6 October. To book your place email conferences@william-reed.co.uk or call Sadie Walters on 01293 867645.