Hardys Nottage Hill has gone back to its roots, with labels which sport the original Nottage Hill script, first seen on the label in 1969.
Due to hit shelves next month, the brand will also be boosted by a new marketing campaign.
Other changes included new labels for Banrock Station and Nobilo, which also launched what the company claimed was the first bag-in-box wine from New Zealand.
The Shamwari brand has also been altered with new labelling for the South African range.
Launched at the end of last year, the bottles now feature the image of a musician to reinforce the wine's sociable values.