The government has called on local authorities to increase the number of stalls selling fruit and veg in their consituencies.

In its Food Matters report, the government said local authorities should prioritise fresh produce vendors over those selling other types of food. It also recommended they consider the creation of additional pitches for fruit and veg. 

The call has been welcomed by Westminster City Council. 

“We already have a prioritisation system for fruit and veg traders and these represent a large number of stalls,” said cabinet member for community protection Daniel Astaire. 

The Cabinet Office suggested additional stalls could be set up near bus and train stations to catch trade from commuters. 

The report’s recommendation is based upon research and initiatives carried out in New York City where $1.5m will be provided over the next two years to promote street vendors selling fruit and vegetables.