Former Dragons' Den star Kirsty Henshaw is expanding her Freedom free-from brand into non-dairy drinks following its debut in frozen desserts last year.

Freedom rice and oat milks available in one-­litre cartons (rsp: £1.39) were due to go into about 100 Asda stores today. The move was the next stage in the rollout of the brand into other products, said Henshaw. "We wanted to take mainstream [free- from] products and put our brand on them."

Freedom frozen desserts are sold in the big four and Waitrose.