Noble Foods is egging Brits on to take part in egg and spoon races in support of the armed forces, as it launches a fundraising push for its Eggs for Soldiers range.

The company is holding a March Fourth Family Eggstravaganza on Clapham Common, London, on 4 March. Noble is also calling on schools, clubs and teams to hold races to raise funds for charity.

Noble announced this week it had reached its first-year target of raising £250,000 through Eggs for Soldiers three months earlier than planned.