Plusfood wants to expand its retail line-up with spicy Hot ‘N’ Kickin’ products and a range of £1 chicken pieces with dips.
The poultry supplier is currently in talks over its frozen Hot ‘N’ Kickin’ brand, which launched into foodservice last year. The goujons, fillets, wings and bites in the range have a unique coating designed to slowly release a chilli ‘kick’.
“Hot ‘N’ Kickin’ has been an incredible success in foodservice and we are keen to bring this to retail by the end of the year,” said European sales director Gary Homewood.
Plusfoods has also unveiled the Dip 6 line - a box of six chicken bites and a dip price-marked at £1 a pack.