Ads for Tabasco pepper sauces are appearing in national press, supplements and consumer magazines for 11 weeks. Haribo brand ambassador Hariboy tries to protect a boy's bag of Starmix in a new TV ad which runs for six months on eight youth-oriented channels, as part of a £4m campaign. Nestlé is bucking the trend for feminising' chocolate countlines with a new humorous five-week ad campaign for Yorkie, which positions the bar as a bastion of masculinity. {{P&P }}

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