Heinz is aiming to grab a slice of frozen desserts' expected seasonal growth spurt with four new products in its portfolio and various promotions across the range. Chocolate Heaven and Wild About Berries (rsp £2.99) join the Jane Asher indulgence range, while new American Dream Party Banoffee Bonanza carries an instant win on pack offer and a promotional rsp ­ £2.99. McVitie's Double Chocolate Party Cheesecake (rsp £2.99) is new to party cheesecakes and McVitie's Devonshire Trifle returns for the Christmas season. {{P&P }}

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