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The Milk Marketing Forum is calling on dairy farmers to financially support the Make Mine Milk ‘milk moustache’ campaign for the first time when EU funding for the campaign runs out next year. The campaign launched in April last year …
OMSCo is launching its first major in-store marketing push to target consumers while they shop. PoS material, floor stickers and trolley ads will encourage shoppers to switch to organic milk. It will be supported by a TV campaign,...
First Milk is revamping its Lake District brand in a bid to turn it into the country's number three Cheddar brand within the next five years. New packaging for The Lake District Cheese Co. is being rolled out across the multiples from...
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