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Spar has declared its debut wine festival a success after sales rose 8.3% during the six-week promotion. South African wines were the biggest hit, with sales up 237% between 22 April and 2 June. Promotions included 25% off 35 SKUs.
Old-world wine suppliers are increasing the size of their trade stands at the London International Wine Fair (LIWF) this year to bolster their position against New World wines. Despite having just been overtaken by South African wines in...
Foster's EMEA is adding two new South African wines to its Lindemans range, as part of its ongoing strategy to develop a more global portfolio.
The additions, a Shiraz and a Sauvignon Blanc, are being produced by Origin Wine, which also...
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