Exotic fruit importer Fyffes has called for higher prices for bananas and pineapples this year in the face of rising supply chain costs.

In 2011, the banana and pineapple industries would face higher costs due to less favourable exchange rates and increased bunker fuel prices, it said as it announced a revised 2010 EBITDA forecast. "Higher selling prices will be required in all markets."

It predicted EBITDA for 2010 would be 19m-20m compared with a previous 14m-18m estimate. It is targeting adjusted EBITDA of 17m-22m for 2011.