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OMSCo is launching its first major in-store marketing push to target consumers while they shop. PoS material, floor stickers and trolley ads will encourage shoppers to switch to organic milk. It will be supported by a TV campaign,...
Diageo plans to explode the fledgling pre-prepared cocktail category with the launch of Smirnoff Perfect Pour Cocktails. A 1.9m print and PoS campaign begins this month to coincide with the national retail roll-out of Mojito and...
AF Blakemore has launched a promotional campaign to help its Spar retailers sell more breakfast products. The We're Famous For Breakfast campaign will be supported by PoS featuring its own logo and will feature on the wholesaler's...
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