There’s no keeping Hugh Fearnley-Whittingstall quiet these days.

Fresh from the triumph of his fish fight, Hugh reckons we should broaden our platters a bit further with a cute new addition: puppy fat (and not the kind you get on teenage girls).

Hugh was this week complaining in the Radio Times that only political correctness gone mad was stopping us from tucking into delicious doggy-style delicacies.

“I have no objection to a high-welfare, organic puppy farm,” Hugh said, probably losing a lot of sympathetic readers when he mentioned the dreaded word ‘organic’. “It’s an artifiial construct of society to make pets out of dogs and meat out of pigs.”

Hugh backtracked a bit by subsequently adding that he was talking “in principle, but not in practice”.

But cynics might wonder whether Hugh is set to slap his name on a range of tasty Korean-style ready meals incorporating loin of labrador, pug cutlet or snout of spaniel.

Either way, as the festive season approaches, we should remember that puppies aren’t just for Christmas.

With luck there’ll be some left over for Boxing Day sarnies.