Leblon image shift 

Leblon is looking to shake off the low-cost reputation of cachaça by launching a super-premium version of the spirit. 

Foster's beachside 

Foster's will be hosting beach barbecues as part of its sponsorship of surfing competition, The Ripcurl Boardmasters championship, next weekend. Foster's beach bars will be serving Super Chilled and Twist and giving away free beachcomber hats at the event, which takes place in Cornwall next week.

Belle-Epoque here 

Champagne Perrier-Jouët has launched its 1999 vintage Belle-Epoque wine. The Champagne is 49% Chardonnay, 46% Pinot Noir and 5% Pinot Meunier and will retail for £85.