Scottish pork sales rose by more than £3m last year to £47m, according to Quality Meat Scotland, which put the 5% jump down to more frequent purchases through independent butchers at higher prices.
Organic cereal drive
The Soil Association is running a seminar this month to encourage farmers to grow more organic cereal crops in an effort to overcome this year's chronic shortage of organic feed for animals.
Sainsbury's is running half-price Easter promotions on beef roasting joints, whole leg of lamb and pork roasting joints. It is also offering 25% off 21-day matured British beef, backed by a Jamie Oliver commercial.