Vodka makes waves 

Diageo has launched a £5m campaign for Smirnoff. The campaign, called Sea, aims to increase awareness of the vodka's quality and purity. 

Chilean reserve 

Wine importer Vinoceros has added a reserve tier to its Chilean Poco Mas range. The wines are exclusive to independents and include a Chardonnay, a Pinot Noir and a Carmenère, rsp £5.99. 

New wine range 

Six single varietal Vin de Pays d'Oc wines make up a new range from Languedoc-Roussillon specialist Bessiere. Domaine de Brignac is exclusive to the off-trade and is set to retail for £5 to £6. 

Southern sounds 

Southern Comfort is organising eight free gigs, called SoCo Social, in London, Manchester and Glasgow later this year. Revellers have to register at for free tickets and will be told the gig locations via text.