There were 408 million occasions where fish cakes or fish fingers were eaten last year, down 1.9% from 2005
Children eat 38% of fish fingers and fish cakes
Currently only 6.5% are eaten for health
Enjoyment prevails with fish fingers
More than 50% of all fish cakes and fingers are eaten at the evening meal but they are 60% more likely to be eaten at teatime than total fish. The main reason for consumption is 'favourite' (27%), followed by 'quick to cook' (21%).