Bulmers’ group marketing director Jon Eggleton, marketing controller Sarah Heynan and Strongbow marketing manager David Hodge are to leave the business.

Their departures are part of the ongoing integration of Bulmers’ management team into Scottish Courage, following parent Scottish & Newcastle’s acquisition of Bulmers three months ago. ScotCo is establishing a dedicated cider marketing team to work alongside its beer marketing team in Edinburgh.

Scottish Courage said Eggleton and Heynan would be leaving this month by mutual consent.

Hodge will stay on as cider
marketing manager until the end of the year, reporting to ScotCo consumer marketing director Andy Neal. After that Cara Chambers, who is currently last-minute marketing manager in ScotCo’s beer team, will replace him.