Inspiring the convenience community
Scottish beer brand Tennent’s, part of Interbrew, has appointed Danny Masting as its new marketing manager.Masting will be based at the Wellpark Brewery in Glasgow and report to Kirsty Hunter, Interbrew’s marketing controller for Scotland. He...
Brewers are outraged at Somerfield’s latest beer price promotion, believed to be the lowest ever recorded in retail.The deal involved Interbrew, Coors and Carlsberg brands and offered any two packs of 20 cans of 440ml Carling, 20 bottles of...
Interbrew UK has dismissed accusations that its Boddingtons TV advert cynically exploits its Manchester links. In the ad, a cow produces a pint of the beer for her farmer owner whenever the music changes from yodelling to that of Manchester band...
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