Sales of fresh meat in the Republic of Ireland have soared 8% in the past year, food promotional body Bord Bia has reported.

The value of fresh meat purchases in Ireland now stands at €1.22bn [TNS], with beef sales up 11% to €459m. The volume of beef purchases was also up, but although more households were buying beef, they were doing so less frequently.

Pork sales were up 7% to €140m with volume up 4%. Average prices rose 3% in the course of the year to €7.31/kg. The sausage and bacon sectors also grew, with bacon up 6% to €192m and sausages up 10% to €80m.