Interbrew is reintroducing its Stella Artois branded mini chillers following successful trials last year. The company sold 12,000 of the worktop fridges through the major multiples last year and this summer it is making 20,000 of them available through the leading retailers. Retailing at £100, they will be on sale in time for next week's May Bank Holiday. They are the size of a microwave oven and hold up to 44 cans or 30 330ml bottles of Stella. Sales director Steve Kitching said: "This will drive the value of the beer category and help reinforce the message that a quality home experience revolves around chilled beer. "Our research shows that when people have access to chilled beer they are far more likely to drink it." {{DRINKS }}

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