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Diageo is adding a Smirnoff vodka and cola variant to its premix can line-up. The new 250ml can, which rolls out this week, takes the range to eight variants, including Smirnoff vodka cranberry juice drink and Gordon's gin ...
Gordon Ramsay's suitability as brand ambassador for Gordon's gin is being called into question as sales fall. Diageo, which is pouring another £750,000 into its tie-up with the celebrity chef this Christmas, has seen volume sales of its...
Wyke Farms is to launch its autumn TV campaign alongside Come Dine With Me on C4. The Cheddar brand's new ad is launched on 27 September in a food-themed ad break that also includes Gordon's Gin, New Covent Garden Soup, Sainsbury's,...
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