What will Keith Richards do, if the Stones (another English icon soon to disappear) ever tour again? He certainly will not have the new recipe (awful) flown to all corners of the world to adorn the side of his breakfast plate. The Yanks killed off the pancake for breakfast when corn-fuelled syrup breakfast slop replaced the proper maple stuff. Personally, I am going to start buying up stocks of Lea & Perrins before the little Heinz men get their test tubes on it.
Simon Dunn, founder and director, Product Chain