Sir: Wrap recently inferred (and rightly so) that the increase in single-use transit packaging as a result of convenience store growth is hamstringing the industry’s efforts to meet Courtauld 3 commitments.
There is plenty of substance to Wrap’s argument - a 16kt increase in transit packaging material use speaks for itself. However, the growth in c-stores and the apparent abundance of low-quality transit packaging should be seen as an opportunity to further sustainability efforts and drive sales.
I regularly come into contact with brands, processors and fillers that continue to use secondary packs that are poorly designed, bland, inefficient and often less environmentally sustainable. Adopting a consultative approach that involves secondary packaging designers and manufacturers from the offset is the best means of fighting these shortcomings.
It is important to remember that transit packaging is essential - the volume of food wasted in the supply chain would increase without its use. However, a large number of food and beverage suppliers are yet to realise the full benefit of shelf-ready packaging which, when designed well, meets transit needs as well as in-store requirements, and can play a brand marketing role too.
There are still wrinkles in the industry’s efforts to meet increasingly demanding sustainability targets that need to be ironed out. Collaboration and resource pooling is our industry’s best weapon in the fight against waste.
Mike Giles, sales and marketing Director, TRM Packaging