Abel & Cole

Organic home delivery company Abel & Cole is set to launch its first above-the-line ad push, Making Light of Supper. 

The advertising campaign, which kicks off on 6 June, will run on the London Underground and DLR, and will focus on the brand’s recipe boxes. 

“This is really exciting for us as it’s the first time we are talking to a wider audience specifically about our recipe boxes,” said head of brand Clare Mansfield.