There’s a new Christmas Coca-Cola advert! But fear not, you ‘it’s not officially Christmas until I’ve seen it!’ simpletons - the ‘Holidays Are Coming’ one remains. Coke just likes to occasionally lob a fresh one into the mix.

It sees a young lad giving the gift of Coke to a host of people in various inventive ways - tying one to some tangled tree lights to cheer up an infuriated dad, and slipping bottles of the good stuff to hard-cooking mums and shop assistants, too. But what to do with the last one in the ice box? Well, you can’t neck it yourself when Santa’s in town…

Of course, Coke is inextricably linked with the jolly fat man - and even a super-naff soundtrack can’t detract from this pleasingly cosy conclusion.