A company set up by two entrepreneurs to exploit the growth in drinking at home has launched a pre-mixed cocktail range called Muddler Cocktails.
Founders Rupert Jessop and Henry Debenham say they hope their first brand will help to create a new premium pre-mixed cocktail category within RTDs,
Their first product is a raspberry, blackberry & blueberry mix with oak-aged rum. The drink is made from 100% fruit juices and premium spirits with no added water or artificial flavours.
A 75cl sharing bottle and an additional flavour will follow early next year.