A snacks wholesaler from Cambridgeshire has blamed "unfair competition" from crisps giant Walkers after going bankrupt last week.
Packets Wholesale MD Colin Freeman said his business had ceased trading in April and on 14 June he was declared bankrupt with outstanding debts in excess of £100,000.
Freeman blamed the company's problems on Walkers' purchase of the former Golden Wonder van delivery business in 2002.
Walkers' products represented almost 50% of his offer, he said.
"It became impossible for me to offer competitive prices," said Freeman.
"My biggest supplier became my biggest competitor. It was offering my customers the same products for less than they were selling them to me."
Walkers owner PepsiCo declined to comment.