A group of Alaskan fishermen have formed a new trade body to increase European sales of responsibly sourced Alaskan cod.

The Alaska Longline Cod Commission (ALCC) has been set up to promote the export and international marketing of longline-caught cod frozen at sea.

The group will represent 70% of the Alaska longline fleet.

European markets, which account for 75% of the ALCC's members' sales, were especially keen on for sustainable products, the new body said.

"The ALCC longline fishing technique selectively targets Alaska cod, reducing by-catch of other species,” said a spokesman for the group. “It is considered to have one of the lowest environmental impacts of any commercial fishery.”

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